Intercultural Design: Group 5 Project 1 Toxic Masculinity

03/01/2022 - 21/01/2022 (Week 1 - Week 3)

Metta Angelica (0349095)

Bachelor of Design (Hons) in Creative Media

Intercultural Design

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LIST

• Lectures
• Instructions
• Feedback
• Reflections
• Further Readings

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LECTURES

Week 1

In this lecture, the teachers brief us about the module and the group project we will need to work on. But before we start the project we are to be needed to find a group. Each group must at least have 3 from BDCM and 3 from other courses, if not then a different semester will do.

But since there are a lot of BDCM within the same semester the teacher will help in allocating and approving the group before they start doing the project.

Netnography

"A type of online or internet, ethnography; Netnography provides guidelines for the adaptation of participant-observation procedures to the contingencies of online community and culture that manifest through computer-mediated communications."-(Kozinets,2010)

Ethnography

Ethnography was used to study culture, but it takes a long time because you have hands-on experience in the culture itself, observing and face-to-face interaction on the site.

fig. 1

fig. 2

Data Collection

3 types of Data to Collect:

• Archive
• data without researcher's involvement
• Elicited
• co-created by researchers & members
• Fieldnotes
• observational and reflective notes

Ethical Netnography

• Identify and Explain yourself
• Ask for permission
• Consult with experts/look up credible references
• Informed consent
• Citation, crediting

Advantages of Netnography

• There is a high scope of potential valuable data
• It can overcome geographical Limitations
• Data is naturally-occurring
• There is the opportunity to discover unexpected findings
• Data may be available online that wouldn't be unearthed in a face-to-face context
• It is contemporary

Disadvantage of Netnography

• It is largely empirical and not contextual
• Researchers may not be familiar with online platforms or choose irrelevant online platforms
• Data collection and analysis mey be time-consuming or may have invalid data

Week 2

This week we will have our session with our teacher who will give feedback to us on our project that we will present in the meeting.

Week 3: Q&A

For this week there are no classes but there is a  Q&A session for us if there are some groups who need to ask some things.

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INSTRUCTIONS

Week 1 (Jan 3)

For the first week, we create a group chat to make our communication easier. First, we start introducing ourselves and our names, and then we continue with choosing the leader.  After that, we ask questions if others understand what we were going to do, what we were supposed to do, so there won't be any misunderstandings on the task at hand. after having a clear idea of what our group project is about, we are to search for our own idea for this project.

My idea came from a youtube video that I remembered watching probably around 2 years ago. It was about girls or children who are 12 or above, forced to do breast ironing. Since this is something that has been done generations after generations with the belief that men won't rape girls with flat chests. This idea was put into one of the lists of ideas.

Others also gave some cultural ideas, such as the day of the death from Mexico, Toxic positivity, etc. Out of all, I found one of my teammate's ideas "Toxic Masculinity" very interesting.

On the day where we decide to do a group meeting to choose which Idea for our project. The first thing we do is to describe what our idea is. 

Fig. 1 (padlet Ideas)

In the final decision we all vote for Toxic Masculinity.

Fig. 2 (worksheet)

Fig. 3 (google docs)

Above is our google docs where we put all of our rationale, proposals as well as other ideas in.

Week2

Previously while working on this I had just remembered what purpose was this for? do we need to yield a result? To make a change for the readers? So I ask it in the group and they explain to me what exactly we want to make this for, we just want people to be aware of what is going on.

As our team leader, Tan Tze was very approachable, she catch up on all the things we need to do and help us remind us what we need to do. She would respond very quickly in the chat group and she would make sure that everyone has participated in the making of this project. When it comes to a group meeting she will ask and also try to accommodate everyone's time so we can smoothly proceed to our meeting.

The next few days, we continue with our group project, we did a meeting and divide the parts of the slides we will present. We will record our parts separately to avoid repetition and before we do so, first we must give a script to our leader to check if our way of presentation is approvable.

The leader approve my script, but she also told me about what I said is already written in the slides, so she suggest shortening it since the research question and objective is already in the slides and there is no need to repeat it.

Week 3

On week three, we again had a group meeting. But this time we have problems because all of us are busy at the time so the leader told us to share our timetable to find a time where we could hold our meeting.

Fig. (Week 3 meeting)

These are our finalized proposal slides.

   

below is our recorded presentation of the group.

  

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FEEDBACK

Week 2

In our second week, we consulted with our mentor Mr.Vinod for our project. In the meeting, Mr.Vinod gave us feedback about our progress. The specific feedback that Mr. Vinod gave us is to discuss and figure out among the group to decide which is the most practical for the time frame given and carry on with it. Make sure there is a clear connection between the product and the purpose/theme, articulate it well, no space for doubt.

Week 3

General feedback: Amend rationale to include the theme of "PURPOSE" as well. Can define purpose personally or use dictionary definition. Integrate purpose into the culture chosen and produce the rationale.

Specific feedback: The main purpose is to raise awareness and educate. The research objectives and questions encompass the same intended outcome so it can be summarized into one or broken down according to the group's preference. Remember that despite what we learn about the topic, in the end, choose ONE MESSAGE to communicate through the final product.

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REFLECTIONS

As one of the parts of the group, I was very quiet and didn't participate much in the meeting. All I did was do what we were supposed to do, finishing all the tasks given. I really appreciate what our leader does, she would try to remember our participation in the work and would equally help to separate our work, as well as make us do the project together.

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FURTHER READINGS